We’re the original marketplace agency helping brands find success in the wholesale marketplace channel since 2023.

Mezcla™ Puff-Crispy® Bar
BRĒZ
Leisure Hydration™
Years® NA Beer
Gear Hugger®
Shinesty
Bathing Culture
De La Calle®
hiyo®
PAUME
Three Spirit
Sequel™
The Earthling Co.
Pan's™
Partners Coffee Roasters
WHIMS
west~bourne
Ciao Pappy®
Mezcla™ Puff-Crispy® Bar
BRĒZ
Leisure Hydration™
Years® NA Beer
Gear Hugger®
Shinesty
Bathing Culture
De La Calle®
hiyo®
PAUME
Three Spirit
Sequel™
The Earthling Co.
Pan's™
Partners Coffee Roasters
mmsite_partnerlogos_WHIMS.png
west~bourne
Ciao Pappy®
Grow Your Brand with Marketplace Experts

We’ve logged countless hours for dozens of brands on Faire and Airgoods. We know the platform inside and out. We’re putting all of our battle-tested learnings and knowledge to work for some of the most exciting consumer brands.

OUR SERVICES

•

OUR SERVICES •

You’ll get our best learnings and tactics for growth embedded in all aspects of your shop.

    • We’ll help your shop Get Traction through an intensive shop audit & optimization.

    • You’ll get all of our best learnings and tactics for growth embedded in all aspects of your shop.

We’ll bring world class marketing to your shop that drives traffic and conversion + improves loyalty with your retail customers.

    • Full ownership of your shop & customer service.

    • Shop audit and ongoing optimization of your shop and product pages.

    • Building world class email campaigns to showcase your brand to the retail audience.

WHAT OUR CLIENTS HAVE TO SAY

  • Hebel & Co Client Testimonial
  • The Earthling Co. Client Testimonial
  • Ciao Pappy Client Testimonial
  • WTHN Client Testimonial
  • People's Choice Beef Jerky Client Testimonial
  • Mezcla Client Testimonial
  • Three Spirit Client Testimonial
  • WithCo Client Testimonial
  • Leisure Hydration Client Testimonial
  • Wild Bill's Client Testimonial

Ready to take your brand to new heights? Whether you're looking to boost sales, strengthen retailer relationships, or amplify your brand's visibility, middleman is here to drive it forward.

BOOK TIME TO CHAT

NEED-TO-KNOW

  • All brands are made differently on Faire & Airgoods, so we recommend starting with a chat to learn more about your unique shop and how we can create wins!

  • We offer multiple plans to service brands at different sizes. For new-to-marketplace brands, we offer our Get Traction Plan, which is a one-time project instead of ongoing monthly.

  • We play until the whistle blows! Our minimum engagement is 90 days and we find most of our brand partners stay for the experience we provide their retailers on the marketplace channel.

Subscribe to our middleman newsletter for new client stories, strategy drops, and more!